1st March 2011: Nikon UK today announces a new spring promotion entitling customers to claim £40/€50 cashback when purchasing the Nikon D3100 digital SLR from 1st March - 4th May 2011 (inclusive).

The promotion is available to customers in the UK and Republic of Ireland. Claims must be received by 5th June 2011. Full terms and conditions and information about how to claim the cashback can be found at www.nikon.co.uk/cashback.

The Nikon D3100 is the most easy-to-use D-SLR to date, offering a range of high performance features that are designed to make taking quality images fun and easy. The camera’s Guide mode offers step-by-step instructions for changing camera settings that helps improve photography skills whilst capturing perfect images.

The D3100 is Nikon’s first DSLR to offer full HD movie mode which can be accessed at the click of a button so users can switch between shooting stills and movie with ease. And, with an HDMI port the D3100 can be connected to the TV to relive special moments with friends and family.

Simon Iddon, Nikon’s enthusiast product manager, comments: “We’re pleased to introduce a new cashback offer on the award winning D3100; with spring around the corner and the upcoming bank holidays, now is the perfect time to invest in a digital SLR that will allow you to capture high quality images you’ll want to treasure.”

Offer subject to availability.